Hand Lettering T-shirt Design for The Body Electric.
Client: The Body Electric Yoga Co.
Industry: Yoga, fitness, apparel.
Services: Hand lettering, t-shirt design.
The Body Electric is a St. Pete/Tampa Bay based Yoga with a mission to help you enrich your life through the practice of Yoga.
Katelyn Grade, owner of the studio commissioned me to create a hand lettering t-shirt design for the studio. The goal was to create fresh new designs for all the instructors, yogis and visitors. The designs were needed to promote the name of the studio and be something everyone would be proud to wear and love to practice in.
My goal was to create something with their company name like they have never seen done before. The designs combine a mix of hand lettering both block serifs and script with a hint of grungy textures and a several yogi vibe illustrations. The design was screen printed in two color ink - white and gold on a black tank top.
Next time you're in the St. Pete area, be sure to swing by The Body Electric and get some Zen on. See you on the mat!
For your t-shirt design, drop me a line and let's chat.