Sole Synergy Brand Identity
Client: Sole Synergy
Industry: Ashiatsu Massage Therapy and Bodywork, Yoga, Education
Services: Branding Package– Brand identity design, logo design, icon design, secondary and tagline mark design, brand development, typography, color exploration, signage design, print collateral, brand guidelines.
Sole Synergy is a Ashiatsu massage therapy studio located in St. Pete, Fl. Pilar Hook, owner of the studio reached to me to re-brand Sole Synergy. After over 12 years as a established business, she was ready to introduce a new visual identity. The goal was to give Sole Synergy a new look, represent the brand's modern approach to massage and bodywork propel the business forward.
About Sole Synergy: Sole Synergy deeply committed to improving the well-being of clients through holistic therapies. Offering multiple synergistic modalities of Ashiatsu massage and bodywork, which promote an individualized approach to health and wellness.
Secondary marks and tagline design.
As part of the brand identity, I developed three secondary marks, made a custom hand lettered script of Sole Synergy's tagline to add versatility within the brand.
Color Palette and Typography
The Sole Synergy brand has a 6-tone color palette, a perfect balance of cold and warm tones. The selected typography and fonts provides the brand with modern and elegant typography to use across all brand materials.